Your business agent
Bi connects your team’s knowledge and gets work done through chat.
Where are all
the automations?
AI is so smart, so revolutionary, yet there are very few true automations out there...
How?Clients & studio partners
Discover our workClient reviews
Placeholder reviews
“Better than pulling a rabbit-out-of-a-hat kinda magic”
“Built for teams who want to win”
“The best customer tool in the market”
“An exceptional product for customer success professionals”
“Tracking data never looked so good!”
“My everyday ally”
“The only CS platform I can see myself using”
Discover our impact
Who are we?
We specialise in business transformation and automation: 50% lower costs across our clients and up to 5x the productivity.
20% of the employees do 80% of the work. With AI, we can get to 10% of the workforce doing 200% of the work.
We’ve helped tens of clients transform their businesses through AI and get ready to compete in the new age.
The new age won’t wait for companies to adapt slowly. Companies left behind will be crushed.
Process
A simple, structured path to automation
Discovery Call
We learn your business, identify pain points, and map which processes eat the most time.
Explore this stepSolution Design
We design a tailored strategy — the right tools, data flows, and integrations for your setup.
Explore this stepBuild & Integrate
We build and deploy your workflows, connect your systems, and test everything before launch.
Explore this stepOptimize & Support
We monitor, refine, and keep your automations running smoothly as your business grows.
Explore this step
What we build for you
Built around the way your business works.
Connected systems
Your ERP, CRM and everyday tools working together, with less copying between them.
Finance workflows
From incoming invoices to payment follow-ups and clear financial reports.
People operations
Onboarding, leave and payroll preparation, with your people keeping the approvals.
Sales workflows
Prospect research, current account context and follow-ups that move work forward.
Production workflows
Turn source files into finished outputs through a workflow built for your business.
The numbers
Real work.
Measurable outcomes.
We transform how businesses work, with lower costs, more productive teams, and a track record of delivery.
Efficiency
50%
Lower costs across our clients
Productivity
Up to5×
The productivity
Delivery
100%
Success rate
Blurr for
Featured work: Custom fabrication
An Arabic-first ERP connecting people, production, finance, projects, inventory, fleet and sales—with AI assistance and human approvals throughout the operation.
90 Fabrication
One factory. Seven connected operations.
90 Fabrication makes products to fit the project: aluminum windows and doors, wood kitchens and furniture, and steelwork. Each order can cross several workshops, outside suppliers and a customer site before it is complete. Keeping those handoffs connected is as important as the work happening at each stage.
Case studies
Different businesses.
Connected work.
Explore the systems we build for fabrication, property and studio operations, and the work each one connects.
90 Fabrication · Custom ERP
One factory. Seven connected operations.
An Arabic-first ERP connecting people, production, finance, projects, inventory, fleet and sales—with AI assistance and human approvals throughout the operation.
7 modules
Connected across the fabrication business
Delivered
Why us?
We are the best. There’s literally no one offering this track record. We started doing this before AI became a thing. We probably have the best experience in the market.
Our competition?
It’s a greenfield. Everyone is experimenting. Very few have the track record.
Cost?
It’s very expensive.
Pilot
SMEs · Family offices
25kAED / mo
~$6,800/mo12-month minimum
- 1 production AI system, fully operated
- Monitoring 8/5 · 99% SLA
- 20 engineering hours / month
- Monthly performance & cost report
- PDPL-compliant AWS UAE hosting
- Quarterly business review
Scale
Mid-market enterprises
65kAED / mo
~$17,680/mo12-month minimum
- Up to 5 production AI systems
- 24/7 monitoring · 99.5% SLA
- 60 engineering hours / month
- Monthly retraining cycles
- Compliance reporting & audit trail
- Dedicated Customer Success lead
- Direct Slack/Teams to engineers
Sovereign
Enterprise · Government
150kAED / mo
~$40,800/mo12-month minimum
- Unlimited production AI systems
- Dedicated team of 4 (engineers + PM)
- 99.9% SLA with financial penalties
- Dedicated AWS UAE infrastructure
- Quarterly PDPL compliance audit
- Monthly on-site presence
- Priority access to new capabilities